Privacy policy

What we track and why

This site uses one tracking tool: the Meta pixel, provided by Meta Platforms Ireland Limited and Meta Platforms, Inc. It is used for two purposes — measuring how our ads perform (reporting and measurement), and improving the ads shown to you (ad optimisation).

When the pixel is active it tells Meta that this page was visited, along with the page address, a timestamp, your browser and device type, the rough country you are in, and a Meta cookie identifier. That is all.

What we never send

The details you type into the registration form — name, age, phone number, email — are not passed to Meta, and no form data is collected by the pixel.

When it turns on

If you are in the UK or Europe, the pixel stays switched off until you choose Accept in the cookie notice that appears at the bottom of the page. If you choose Reject, it stays off. Visitors in regions where this permission is not required are measured without a notice.

Your choice is saved in your own browser together with the date you made it and the wording you were shown, so we can honour it on later visits and prove what you agreed to. Clearing your browser storage removes it and the notice will appear again.

Changing your mind

Choose Cookie settings in the footer of any page to switch your answer at any time. If you have already accepted, changing to Reject stops the pixel from reporting any further visits. Withdrawal is as easy as accepting.

Meta also offers its own controls over how your data is used for ads, inside your Facebook and Instagram account settings.

Get in touch

Questions about this policy? Message us on Instagram at @sckfitnessteam.